This is the golden rule of Applied Behavior Analysis! To increase a desired behavior, give the learner a treat or other positive reinforcement. As soon as the learner has performed the desired action (which could be anything – eye contact, touching a puzzle piece, walking into a room), give the child a treat (which could also be anything – a piece of candy, a toy, a token, a favored activity, praise, or attention). This will cause the learner to perform the behavior again.
The definition of “reinforcer” is anything following a behavior that strengthens the behavior or causes it to occur more often. Sometimes people refer to the “reinforcer” as a “reward.” While this is a commonly used word, the technically correct term, “reinforcer,” more accurately describes the result of strengthening or “reinforcing” a behavior.
REMINDER: This concludes the wrap-up of Behavior Basics for the week. Please remember the schedule: On the release date of each module, the Behavior Basics for that module will be compiled into a PDF ebook available from our blog and Facebook page. Click on this link to download the entire series of 42 Behavior Basics for free: http://statictab.com/m7bizwt.